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FTC Disclosures Made Simple For Bloggers With Conflicts
What they both have in common is they are trying to bend the web to their whim, as if they are so important special rules should be made to accommodate them. That approach is fundamentally flawed from step one. We should not be making any special rules to accommodate organizations designed for a previous era. This is the antithesis of progress and creating systems that work at scale.
Economic growth is not had from bailing out or making special accommodations for the gatekeepers of yesterday, but in investing in innovative new players who create products that are relevant, interesting and useful to a modern world.
Restricting networks that are by design open is two steps backwards and harms everyone at the benefit of the few. Mitch Joel points us to a talk between Thomas Curley (President and Chief Executive Officer of the Associated Press) along with Arianna Huffington (from The Huffington Post). It's at: http://www.twistimage.com/blog/archives/trying-.... Go watch it if you have a minute. What I got out of it? The AP wants to reinstate their position as king in a world they have been dethroned. It appears to me they want to try and do this through a form of "news DRM"
The core problem with DRM, content restriction, lawsuits, paralleling pre-Internet models, and a "head in the sand" approach is that they ignore the bigger opportunity: building something to take advantage of open networks.
Google isn't controlling content at all, this isn't about Google stealing a few lines of an article, or it shouldn't be anyway. It's about Google controlling the distribution of the eyes on the internet. In the past, if you wanted news you read the morning paper. Now, you Google whatever is of interest. If you think Google cares where the content is hosted you still don't get their business model. All Google cares about is that you go through them to get to whatever you're looking for, that's their revenue model. They sell ads based on people using them to find everything else, news included. It's the same model the newspapers have in the physical world and it works and would continue to work if the eyes weren't leaving the medium.
You are correct though wrt Yahoo and content. They are the most highly trafficked portal site in the world (I think?), they specialize in delivering content, their business model is different. They don't want you to leave the Yahoo domain, Google is sending you away with best wishes, just make sure you view the ads before you leave.
So maybe they should stop trying to continue being huge and try and figure how they can survive? Find a niche, build it out and if it's good...you'll live to grow. If not, God Bless...
The papers are ultimately responsible for their fate here, they were slow to catch on and now they pay the price but they can still find a way out, they just need to divorce themselves from the old ways and move ahead in a smaller, more nimble way.
Google, Yahoo, blah blah. Online media and ratings change every month. But the local presses continue; this is where the big boys should investigate to determine how to emulate. Don't trickle down; trickle up.
You bring up a good point. The smaller papers, which are not the topic here, are doing whatever they can to stay alive. This could be due to being smaller, they may be more open to change.
The problem they have is the same problem many industries have: the new technology destroys the old revenue stream quickly, and then gradually grows its own revenue well below what the old business model provided. Online delivery eliminated most distribution costs, bringing in competitors which drove the value of news below what newspapers need to survive in their current form. This happens over and over: Kodak did not sit idly by while digital cameras took over, they jumped into digital technology early and with significant investment but were still badly burned by the drop in film revenue.
The AP is now in the endgame, trying to hold back the ocean. I don't think its for lack of trying, its that everything they tried has failed.