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10 Top New Web Services of 2009 (From My Perspective)
We have the following advantages,
* Customizable shortener service (rather than being fixed to bit.ly)
* Custom @[whoever]
* Logged in retweeting (you will find out why this is important tomorrow)
* RSS / Email support - to embed the button
Lastly a known brand, people press our button because they know what it does.
I have customized the @, as you mention. When running your button, I didn't have RSS/Email enabled, so that's a scratch. Bit.ly is safe (although I understand your point 100%).
Hosting the code is light, and not tied to any one service, yours or the competition, etc. And of course, I am keeping the TweetMeme button in the top right of my site, just like the FeedBurner count.
That said, this is your area of expertise, and I know you know your product very well.
Of course you are relying upon us a single point of failure - but we server 75 million buttons a day now, and still growing. We arnt going anywhere :)
Look out tomorrow for a massive reason why our button will suddenly bring you a whole new world of engagement.
At root here is something that is very real. I watched what was a level playing ground within twitter get skewed horribly by the SUL back in March. What I like about the idea here is that those on the outside now need to find ways that celebrate the niche and not just pretend like the twitter ship hasn't pulled out of port without them.
Cheers for the insight...